After the success of its two main restaurants in Paris and London, Dans le Noir? is now expanding worldwide. In larger cities a franchise styled program works closely with local entrepreneurs interested in setting-up the concept in their own city. Dans le Noir? successfully opened its first main franchise in Moscow on 2006. In smaller cities a concept of non-permanent restaurants such as the temporary restaurant established in Lille, France for the 2006 fall season can take place. Paris pioneer restaurant celebrates its second birthday with nearly 100 Thousand visitors.

The Franchise Concept: A Sensorial Experience

How many times have you ever had the chance to talk to people without any preconception that sight implies? People talk more freely and spontaneously. The absence of vision changes completely the way we act and react, both emotionally and socially. Dining in the total darkness represents a very unusual social experience.

In the dark room, you are guided and served by a blind staff. A magic switch between sighted and blind people happens. For once, blind people actually become your eyes. This reversal of roles implies a transfer of trust. The experience is emotionally strong and this empathy really encourages mutual trust and respect.

The restaurant allows visitors to completely re-evaluate the notion of taste. Without sight, other senses are offered a new sensation and emotions. Darkness leads to truthfulness about the taste of cuisine with fresh ingredients that help the senses to enjoy the food. Bookings are highly recommended with up to fourteen days in advance for a weekend dinner. Birthday parties, corporate events and groups are welcome. For a private hire for groups or corporate booking contact us at least two months in advance.

The establishment of a "Dans le Noir?" Bar, Restaurant & Lounge depends on specific local conditions. Ethic Investment can take care of the research stage and investigation of the project and then presents to investors a complete feasibility report. The file will contain an evaluation of the necessary investments as well as economic data and financial forecasts. The licenser has a charge equivalent to US $20 Thousand Dollars for this research stage. This charge is able to be discounted from the entrance fee if the project goes through.